Star-studded premieres of Parchi, the
latest offering by IRK Films and Arif Lakhani Films in association with ARY
Films, were held in Lahore at Cinepax Cinema, Packages Mall and in Karachi at
Nueplex Cinemas on 2nd and 3rd January respectively. This movie has been the
talk of the town since its trailer came out in December, followed by the hit
song ‘Billo Hai’ which has the whole country grooving to it.
The talented cast includes Hareem
Farooq, Ali Rehman Khan, Usman Mukhtar, Ahmed Ali Akhbar, Shafqat Khan, Mojiz
Hasan, Mahenur Haider, Shafqat Cheema, Salmaan Shaukat and Faiza Saleem.
Written by Shafqat Khan, and directed by the Janaan director, Azfar Jafri,
Parchi is the third venture of IRK films after Siyaah and Janaan that released
in 2013 & 2016.
The story of Parchi revolves around a
group of friends who find themselves in trouble when one receives a ‘Parchi’
from the gangster he owes money to, and what follows is a series of comical
situations, and a full-fledged rollercoaster ride. It is a situational comedy
that revolves around gangsters, and highlights the parchi system in Pakistan
without any serious undertones.
“It is a surreal feeling to see people’s
reaction to Parchi at the premiere of the movie. The entire team has worked
extremely hard to make Parchi possible, and it feels amazing when you get such
a good response from audiences,” stated Imran Raza Kazmi, the founder of IRK
Films and the producer of Parchi.
“I had complete faith in Parchi since
its inception, and the rave reviews received at the premiere proves that I had
put my faith in the right place,” stated Arif Lakhani, the co-producer of
Parchi.
“The last two months have been filled
with back-to-back promotions, and I am completely over-whelmed with the love
and support given by people. Parchi has been getting great reviews after
the premiere, and I hope the audiences will also like the movie when it hits
the cinemas on 5th January,” stated Hareem Farooq, the actor and co-producer of
Parchi.
“ARY Films has always been committed
to providing quality entertainment to its viewers, and I believe that Parchi
will be a hit amongst the audiences with its unique storyline, and brilliant actors,”
stated Salman Iqbal, Founder and President of ARY Digital Network.
“Parchi has proved to be a great start
for ARY Films in 2018 as it has received a phenomenal response at the
premieres. I am sure the movie will be well-received by the audiences nationally
and internationally,” stated Jerjees Seja, CEO ARY Digital Network.
Parchi is set to release nationwide on
January 5th 2018. Internationally, it will release in UAE, USA & Canada on
January 12th, 2018 and in France on January 19th, 2018.
Here are some of the photos from the premier.
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